Sabancı University Website Usability Test

Sabancı University Website Usability Test

Sabancı University Website Usability Test

Sabancı University is a university operating in Turkey. The purpose of the desktop and mobile usability tests was to test the usability of the university website project we had previously worked on, identify existing issues, and make improvements.

B2C

B2C

B2C

Education

Education

Education

Userspots Team Thor, 4 Weeks, 2019

Role

UX Researcher

Methodologies

Usability Testing, Analyzing, Presentation

Tools I Used

Research Plan

Determining Topics to be Examined and Expected Learnings

  •  Can the site be easily contacted?

  •  Can information be easily obtained on the searched topic?

  •  Is it understandable?

Determining Methods and Participants

  • Determining the number and profiles of participants

  •  Determining the devices (web or mobile)

  •  Determining the test duration and structure

Determining Tasks

  •  Determining pre-interview questions

  •  Determining scenarios and questions

  •  NPS Surveys

Usability Test Scenarios

Scenarios were created to measure the discoverability of the website, ease of accessing content, availability of school-related scholarships, payment options, and social opportunities.

Conducting Usability Test

Usability tests were conducted with six users in Userspots office laboratories on both web and mobile web platforms.

Analysis & Reporting

After conducting the tests, all collected data were analyzed. Lists of findings were prepared based on the analysis. These findings were then used to create a list of improvements, which was communicated to the company.

This project was carried out for Sabanci University within the Thor Team at Userspots in 2019.

Team:

1 Project Manager

2 UX Researcher & Designer

My Role: UX Researcher & Designer

My responsibilities: Scenario creations, usability testings, analyze and presentation creation

SKILLS GAINED

  • #Presentation

  • #Survey Design

  • #Usability Testing

  • #Scenario Design

  • #Analyze

  • #Excel

  • #Keynote

  • #Survey Design

  • #Figma